BRANDING
SOCIAL
POS

CHALLENGE:
Develop a visual identity for ‘Ella’s Finger Food’, a range of products designed to help babies learn to hold food and feed themselves.

IDEA:
Little ones learn through playing with their surroundings. So, why not transform mealtime into playtime?

I designed hero illustrations, wrote individual product descriptions and art-directed leaflets and sampling stands that turned snacks into aeroplanes, microphones, trumpets and more toys.